“They’ve jumped from Generation One to Generation Four or Five. It just looks better, and feels better.” BW also claims that the new model’s price (currently, $359) will hit $299, “or maybe $249,” and could be announced as early as September.
$249 Kindle 2.0 significantly thinner and Frog stylish? – Engadget.
Amazon has the right idea. They are following the Apple playbook to the T. Iteratively improving the Kindle reader and lowering the price. I would say Amazon has a real winner on its hands. Especially if it can deeply penetrate the educational crowd. At $249 dollars it is a drop in the bucket compared to the cost of most text books. If the price per text book were lowered comparatively to the print version it would be a slam dunk on campus.
Posted by nelson on August 26, 2008 at 5:35 pm
portfolio.com has an interesting piece about how amazon’s relying solely on word of mouth to sell the kindle:
http://www.portfolio.com/culture-lifestyle/goods/gadgets/2008/08/26/Spreading-the-Digital-Word